Discounting and pricing automation should drive growth, not chaos. Yet for many Shopify stores — especially those selling to both B2B and B2C customers — managing custom pricing, discounts, and tax exemptions still feels like juggling moving parts.

MOQ isn’t just a B2B strategy — it's a powerful way to increase average order value, protect margins, and simplify fulfillment for both Shopify B2B and B2C merchants. As the Thanksgiving season approaches, here’s why MOQs matter more than ever.

A Volume Ladder is a structured discount strategy that rewards customers with increasing discounts as they purchase more units. Here’s why it’s essential for B2B and how to implement it cleanly on your Shopify store.

Running multiple discount apps on Shopify may seem convenient, but it can cause discount conflicts, checkout errors, slow storefront performance, and reporting inconsistencies. Here’s what merchants need to know — and how to fix it with a unified approach.

Fixed percentage discounts are one of the most reliable and scalable pricing strategies for B2B merchants on Shopify. Learn how they work, why they matter, and how to implement them the right way without conflicts or theme hacks.

Shopify powers over a million businesses, yet when it comes to B2B sales, customized discounting, and customer segmentation, even successful merchants are stuck using duct-taped workarounds. Why? Because Shopify was originally built for DTC simplicity — not the layered complexity of wholesale and personalized pricing models.

Shopify is a powerful platform for selling online, but when it comes to advanced discounting and personalized pricing — especially across B2B and B2C customers — most merchants hit a wall.

Custom pricing strategies are essential for any Shopify store selling to a mix of retail and wholesale customers. Whether you’re offering tiered discounts, enforcing minimum order quantities, or segmenting buyers by tag or classification, your pricing setup should drive clarity, conversions, and compliance.